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Close-up of elegant lifestyle ring design with varied designs on wood, with blurred yoga mat, coffee cup, and travel map in the background New York

How Lifestyle Affects Ring Design

I’ve been in the diamond world for over 20 years, and as a third-generation jeweler and GIA-certified gemologist, I’ve learned something that surprises a lot of people: the “best” ring...

How Lifestyle Affects Ring Design

I’ve been in the diamond world for over 20 years, and as a third-generation jeweler and GIA-certified gemologist, I’ve learned something that surprises a lot of people: the “best” ring...

Selling the custom diamond rings to customer in New York

Why Custom Starts With Listening, Not Selling

I’ve been around diamonds my whole life. As a third-generation jeweler and a GIA-certified gemologist, I’ve spent more than 20 years in the diamond industry, sourcing, evaluating, and setting stones...

Why Custom Starts With Listening, Not Selling

I’ve been around diamonds my whole life. As a third-generation jeweler and a GIA-certified gemologist, I’ve spent more than 20 years in the diamond industry, sourcing, evaluating, and setting stones...

GIA Oval Diamonds at Nekta New York in New York City

GIA Oval Diamonds at Nekta New York in New York...

Come for the Diamonds, Stay for the Sarcasm Introduction to Nekta New York Wholesale GIA Oval Diamonds in New York City at Mike Nekta New York Step into Nekta New...

GIA Oval Diamonds at Nekta New York in New York...

Come for the Diamonds, Stay for the Sarcasm Introduction to Nekta New York Wholesale GIA Oval Diamonds in New York City at Mike Nekta New York Step into Nekta New...

Close-up of elegant showcase rings on velvet cushion with warm lighting highlighting their sparkle, set against a blurred jewelry store interior New York City

Why Showcase Rings are Compromises

If you have ever tried on a ring from a display case and thought, “This is the one,” I get it. Showcase rings are designed to look irresistible under bright...

Why Showcase Rings are Compromises

If you have ever tried on a ring from a display case and thought, “This is the one,” I get it. Showcase rings are designed to look irresistible under bright...

Close-up of a sparkling engagement ring on soft fabric, illuminated by natural light highlighting its intricate details and brilliance.

The Myth of ‘Good Enough’ in Engagement Rings

I have been in the diamond business for over 20 years, and I have heard the phrase “good enough” more times than I can count. Usually it comes out when...

The Myth of ‘Good Enough’ in Engagement Rings

I have been in the diamond business for over 20 years, and I have heard the phrase “good enough” more times than I can count. Usually it comes out when...

Close-up of a sparkling diamond ring on a velvet cushion, surrounded by soft lighting and delicate rose petals, symbolizing love and commitment.

The Art of the Perfect Proposal: Choosing a Dia...

I’ve learned something after years of helping people shop for engagement rings. The “perfect” ring is rarely the biggest diamond or the trendiest setting. The perfect ring is the one...

The Art of the Perfect Proposal: Choosing a Dia...

I’ve learned something after years of helping people shop for engagement rings. The “perfect” ring is rarely the biggest diamond or the trendiest setting. The perfect ring is the one...